People at Horsefeathers: Stepanka Pivcova
Stepanka Pivcova completely reinvented the womens collection after joining Horsefeathers. She has a university degree in design and has a lot of experience behind her. Stepanka considers herself an introvert and that’s why she’s more into individuality in sports like running, swimming, or yoga. She likes snowboarding as well as skiing. Travelling, new locations, cultures and people energize her, as well as getting to know more about new trends and styles. She is currently into healthy eating and raw diet. In her own words, it feels like a discovery of a new universe.
Where does your inspiration come from when designing a new collection?
Inspiration is all around me. I like to sketch designs whenever something pops up in my mind. I enjoy travelling. My well of inspiration is wide open, especially when I’m in new surroundings, or surrounded by interesting people. I also have my secret drawer stash of designs I sketch throughout the year. When I begin to design the summer collection in January, I can just dip in and see what inspirational thoughts I had perhaps in Portugal, or in France. The winter collection design begins in March-April when I’m usually enjoying myself up the mountains. I’ve got inspiration all around me on the slopes.
How difficult is it for a designer to predict current trends?
Well, all my friends ask me what to wear next year. If they knew how much I hate that question! :)
I tell them: “You’ll be wearing anything you fancy, right?” Trends are difficult to predict and besides, each brand sets its own trends. It’s all about being different and original. That’s what Pepe (a men’s collection designer) and I incorporate into any new collection we’re working on. We take the best designs from previous collections, analyse how we can improve them, like in terms of functionality, we add additional features and improve the design.
Recently, you can see a big wave of streetwear and workwear style making its way into the snowboard trend. It hasn’t spread massively to the slopes yet, but I’ve got a feeling that it will change soon.
You have studied design in Prague’s UMPRUM. What’s the difference between the school theory and everyday reality?
I had complete freedom to let my imagination run wild when I was designing at the uni. I wasn’t interested if anyone would actually wear my creations. Now, I want to know, it‘s my everyday challenge. For example, I’m working on a winter jacket, but at the same time I have to think of functionality and comfort. When a girl puts it on, it has to look good, it has to be warm and she should also appreciate improved technical features. The difference is that while at the university I never met anyone wearing my stuff; nowI see girls wearing Horsefeathers product quite often.
What items from the 2014/15 Winter Collection would you personally recommend?
The entire women’s collection :). But my personal choice would be the Laika parka jacket, Flow dress and Mamba scarf. For riding, my favourite combo is: Nico violet jacket, Ivy strawberry pants and Kim blue beanie.